How to manage "invisible" high-performing talent in an era of hyper self promotion

We all have people in our organizations who are talented and essential to our success yet they are happiest flying under the radar. How do we manage them?  See David Zweig's new book Invisibles, the Power of Anonymous Work in an Age of Relentless Self Promotion highlighted in the Forbes article:

http://www.forbes.com/sites/nextavenue/2014/06/27/invisibles-at-work-take-a-bow/

As a manager you can:

1. Listen to your workforce
2. Identify those invisibles
3. Equalize the playing field by soliciting accomplishments from all
4. Recognize them and their important role